As the hands of time slowly unwind towards the end of 2018, it’s time for a mince-pie and a little bit of retrospection about how the year has been.
It’s also time to start getting excited and ready for 2019. So, draw your chair closer to the fire, fill your sherry glass, and make yourself comfortable.
What a year 2018 has been, Atlassian have grown yet another 40% according to their results in June, Data Center products have got their own marketplace category and licence model, and Project Priorities feature finally turned up.
In the IT market, there has been a huge amount of investment into any company that has DevOps in it’s marketing. Atlassian acquired OpsGenie, but also shuffled away from Stride. The big shocker of the year, was of course Microsoft acquiring GitHub.
In the mature world of SDLC, Atlassian tools are very much a favourite amongst developers, the exciting trend of managing growing cross-team projects, continued throughout the year, and I’d like to give a shout-out and wish a Merry Christmas to some of our partners, who build the Marketplace Apps in this space. Qotilabs (Rich Filters), Botron (Cycle Control), StonikByte (Great Gadgets), Easy Agile (Programs and Roadmaps), ALM Works (Structure), and many others.
Jira Service Desk experienced incredible growth throughout 2018, it’s sweet-spots of price, features, ease of use, and speed of deployment, combined with its ability to sit side-by-side along with development projects, has contributed to this adoption. It’s not only being used in traditional service management projects such as helpdesks, but also as a way for departments to offer services to other teams and departments. Clearvision for example, has a legal helpdesk, a client services helpdesk, a helpdesk for marketing, as well as traditional Internal IT service desks, and customer facing service desks. Each department is able to show how much work is queuing, as well as a service level of how well it is responding to demand from other departments. Another Christmas toast to our partners in this space:
Riada (Insights), Deviniti (Extensions), RefinedWiki (Themes) and many others.
The third area that has been interesting during 2018, is how Jira is being adopted increasingly by businesses to manage any kind of work-tracking, in other words, businesses are trying to escape from managing work by spreadsheet and email. This is a terrific use of the tools, and demonstrates just how versatile and configurable the tools can be. I’ll touch on this area some more in my thoughts for 2019.
A final raising of a sherry glass to some other partner products, the ‘swiss-army knife’ products. Scriptrunner, Jira Suite Utilities, EasyBI, and others…we couldn’t do it without you so, cheers.
So to 2019, what do I think the trends will be for next year?
My feeling is that businesses will want to improve efficiency more than ever, of course I rarely hear businesses say that they don’t want to do this, but I think with the uncertainty of Brexit in Europe, and the possibility of trade wars in the US with its trading partners, businesses are going to be looking at how to achieve more with what they have, rather than by expansion.
The two large growth areas of 2018, (Service Management and business processes), will no doubt continue into 2019, by improving the productivity of users; but, as always, the tools alone are not enough. Service Management frameworks such as ITIL, will become increasingly popular, and not just among traditional service desks. These frameworks are designed to tackle the culture of an organisation, as well as encouraging the adoption of good working practices, combined with a relentless focus on continuous improvement.
For business process control, I’d love to see more of the LEAN/Agile practices, principles and values that have matured in the software development world being adopted by non-software teams. Be prepared to see an incline in marketing teams having stand-ups, definition of done statements for invoices, sales teams having retrospectives at the end of each sprint, cross-functional teams being formed to improve collaboration, and in getting things done faster.
Even more important than efficiency, is the effectiveness of a team. Teams must learn how they can focus their energies on maximising the value they deliver to an organisation, ensuring that they are aligning to the company strategy, and are focusing on the end-customer.
Having the right tooling to encourage transparency, predictability and sustainability, is the bedrock that enables these kind of efficiency and effectiveness gains.
To end, I’d like to offer a special thank-you to all of our Clearvision customers, I hope you enjoy your well earned break, and I look forward to working with you again in 2019.